Monday, 12 September 2011

Research for production - Initial Exploration of Movie Trailers



WHAT I LEARNED

This tasked has helped me gain a initial understanding of the codes and conventions of movie trailers and the different things they do to attract and appeal to their target audience. For example the use of a USP helps attract audiences and create a unique element about the movie. Also the use of 'High Concept' (E.G Batman) helps audiences identify and recognize something familiar popular which helps reveal some of the plot to the audience and also will help attract audiences. This has all allowed me to gain some understanding of movie trailers which I hope to build on in the future.

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